Google Integrates AI Into US Broadcast of Olympics

Hridhya Manoj
1 min readJul 19, 2024

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Google will hence be the official search AI partner of Team USA, marking it the first company to partner with a sport.

Google will use artificial intelligence into US broadcasts of Paris Olympics. The Paris Olympics will be held on July 26. Through this partnership, google will leverage sports commentators to use AI to explain news said Google. Now, Google will become the first tech company to partner with the sports non-profit. Google will hence be the official search AI partner of Team USA, marking it the first company to partner with a sport.

Furthermore, this partnership was revealed through NBCUniversal, which covers the Games in the US. They mentioned that the launch of personalized AI-generated daily recaps of the competition will be reported by AI commentators such as AI Michaels.

Additionally, anchors can use the Google Search AI overview to answer questions about sports during the daytime and prime news of the Paris Olympics. Google’s AI overview will give written responses to search queries without clicking the website link. It is confirmed that Comedian Leslie Jones will be the commentator in Paris and will take advantage of Google’s Gemini AI model to learn about new sports.

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Hridhya Manoj
Hridhya Manoj

Written by Hridhya Manoj

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Welcome to Techy Parakeet! Where technology meets creativity. I'm Hridhya Manoj, a technical content writer, passionate about demystifying tech and AI for all.

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